That's advertising."
"Maybe Mrs. Golden could fix up her windows so a crowd would stop in
front!" exclaimed Sue.
"What good would that do?" Bunny asked. "She wants people to come inside
her store and buy things."
"That's it," agreed Uncle Tad. "But if you get a crowd _outside_ a
store, because there's something to look at in the windows, some of that
crowd will go _inside_ and buy something."
"Only Mrs. Golden hasn't any rubber bags," went on Bunny. "But I guess
Sue could lend her a doll if she wanted it to take a swim."
"Mrs. Golden doesn't need to put rubber bags in her window," said Uncle
Tad. "That wouldn't be the thing for a grocery and notion store. She
should put in something that people would stop to look at, or have a
special sale or something like that. And another thing I've noticed,
when I've been past her place is that the windows are very dirty. You
can hardly see what's inside. If her windows were cleaned and she had
something in them, a crowd would stop and more people would go in and
buy than go in now.
Pages:
145
146
147
148
149
150
151
152
153
154
155
156
157
158
159
160
161
162
163
164
165
166
167
168
169